Quantitave Approach

As far as quantitative consumer research processes are concerned, SAARANSH has gained high expertise in various types in household & corporate survey fieldworks. Our Field Research consortium consists of high experienced field research associates ( FRAs) to well exposed team leaders sincerely scrutinized of their past experiences in popular research houses like AC Neilson & IMRB..

The projects we design & execute are like :

  • Flavor / Fragrance Mapping Tests
  • Forced Exposure Tests
  • Product Evaluation Tests
  • Sniff tests
  • Automobile Clinics
  • Concept Visualization / Ad link Tests
  • Pack / Level Acceptance Tests